Pinterest has quickly become a go-to for many people – whether it is to find a quick recipe for dinner or ideas for sprucing up a room in the home. If you have a product or service to promote, Pinterest may be an option for you.
10 Pinterest Tips for Business Owners
- Separate your business account from your personal account. This way your followers and supporters are only seeing business related posts that you want them to see.
- Don’t overwhelm your followers with a flood of pins. Spread them out a bit.
- Similar to Facebook, you can use “@” to tag someone in a comment. Interact with your followers and those you pin. They will remember you and your pins.
- Plan and organize your boards so they have a specific theme or topic.
- You can use this domain to see what has been pinned from your website and where: http://pinterest.com/source/yourdomain.com
- Add text to your images to expand on your topics
- Create images that are text only – they aren’t as popular but they are still pin-worthy
- Only use quality, relevant images. If the photos are blurry or irrelevant is a waste of time
- Pin coupons/deals for your product that are exclusive to your Pinterest followers.
- Regularly contribute to group boards within your industry or topic interest
- BONUS: Pin about others in your industry – don’t just self-promote.
Are you on Pinterest?
Personally, professionally or both?
The SLS Blog (@SLSBlog1) says
Thanks for the tips! These are sure to come in handy!
Katy Blevins says
Great tips!! Did not have that little gem #5 in my back pocket and so glad that I do now! Major win!
Michelle says
You’re welcome Katy! Glad it was able to help! I love #5, too!!!
beingawordsmith says
Pinning! I did not have the info for #5 previously, so thank you for sharing.
toughcookiemommy says
These are some great tips. I know a lot of bloggers are getting some significant traffic from Pinterest.
Le-an Lai Angeles Lacaba says
Even for a regular blogger, thses are great tips indeed.
Ashley Gill says
I use my personal account for my blog but I have private boards that I put my personal stuff on. 🙂 but these are some awesome tips!
becca112971be says
great tips though pinterest isn’t something I have yet to catch onto yet i’m not really sure what ti pin other then recipes
kay adeola says
Thank you for sharing these great tips,i used to use pintrest alot then i stopped and i do not know why lol.
Amanda McMahon says
I think you make some excellent points for business owners.
craftcraving says
These are great tips! I’m glad to see that I do most of them already but I really need to organize my boards a little. I also need to figure out how to get into more group boards, since I’m only in a few right now.
cynthial1956 says
Really great tips. I think that business owners and bloggers could use these tips equally.
Kathy says
Great tips!! I have a personal and business account. Pinning this so I can work on them!
Sarah says
I really need to start using pinterest more – so thank you so much for these tips x
Jennifer Williams says
I need to use Pinterest more. I pin things to it all the time but have never looked for anything on there. I know so many people that do, U have just not gotten that familiar with it yet.
MyKidsGuide says
Fantastic tips! Especially the bonus. It’s so important to be part of a community and not just promote yourself.
Pam W says
I am on pinterest, but it’s my least favorite social media. I need to get used to working with it.
Joanna Sormunen says
Great advice! I’m still learning my ropes with Pinterest and just figuring out how to use it to advance my blogging. Thank you for the tips!
thepinningmama says
Love these tips! I do many of them but am just becoming more active in group boards. It will be interesting to see the impact that it will have. THanks for the tips.
Rachel says
I enjoy using Pinterest personally,but these are great tips for business or pleasure! Thank you for sharing!
Chubskulit Rose says
THe number 11 is a bit unusual but I guess it makes sense. Ind of like keeping your enemy/competitor close.
LisaLadrido (@LisaLadrido) says
I enjoy using Pinterest too! Thanks for all the business tips!
Theresa says
Great tips! I am learning to navigate Pinterest to help my blog, but to also find really cool things for myself on there. It’s great to not only promote yourself, but others as well.
prowessandpearls says
Hey there lady! Hope you and the family had a wonderful holiday! I only have one Pinterest account(it’s a combination of personal and blog). Thanks for the tips(especially the link to see what has been pinned from your website). Thanks Michelle…have a wonderful rest of your week and stay warm! Lol! You know we’re not used to these bone-chilling temperatures here in Columbia. 🙂
Aisha Kristine Chong says
Such lovely and helpful tips – these are so helpful – I can actually make use some of those pointers.
Robin (Masshole Mommy) says
Awesome tips. I use Pinterest, but no where near it’s full potential for my site. I need to get better about that.
Rosey says
I love the last tip about promoting others in addition to just yourself! I think that always pays off in many ways! And it makes you feel good too. 🙂
Michelle says
Exactly!
cafemochareflections says
Yes Pinterest is a great tool for business owners. Also, don’t forget to register your blog or business as a business for prospective business opportunities. If you see a check mark on someone’s account, your business or blog has been verified by Pinterest.
Michelle says
Great reminder, Whitney!!! Thanks for sharing that!
Jenn @ Party of One says
These are really, really great tips! Thanks for sharing! I’ve pinned this so I can study it more later! Can’t wait to learn some more Pinterest tips and tricks!
FabEllis says
These are great tips and thanks for providing the website to see what has been pinned from my website. That was helpful! For me, I do pin about my blog and personal stuff on the same Pinterest, but only because my blog is about me and my beauty and natural hair journies. Plus, it seems like my readers want to know a little more about me versus the blog at times.
Michelle says
Glad you found it useful! I think as bloggers so much of our lives are intertwined with our personal lives that having one Pinterest account for both is fine. However, for traditional business owners combining personal and professional social media accounts is not always a good thing. A friend recently posted on her timeline that she was searching for a real estate agent and they had personal selfies with in their bikini mixed in with real estate properties they were profiling – not a good mix at all.
Ave says
These are really great tips! I’m on Pinterest personally and professionally too.Love the idea of spreading the pins out during the day.
Aleshea says
Love these tips. I need to incorporate number 10 more
Alaina B. says
Great Post. Social media can be so overwhelming at times, but I know that it’s vital to master various social outlets in order to stay competitive in today’s market. Can’t wait to try these out. Thanks
xo,
AB
http://www.butterflyparkway.com
casavilorainteriors says
I have learned the value of Pinterest. I still see it as image overload. But I use it a lot for business. Great tips!
Yvonne I. Wilson says
Great tips Michelle. For #1 I think that should be ‘separate personal from business’ instead of personal from personal. I am on Pinterest so I will try adopting these.
Michelle says
Thanks so much for pointing that out, Yvonne! You have some great quotes that would make great pinnable images.